The 10 best Bitrix24 alternatives to consider in 2025

TABLE OF CONTENTS
blog side banner cta image

These are the 10 best Bitrix24 alternatives to consider in 2025:

  1. Genesy AI

  2. HubSpot Sales Hub

  3. Pipedrive

  4. Apollo.io

  5. Zoho CRM

  6. Salesforce Sales Cloud

  7. Outreach

  8. Salesloft

  9. Reply.io

  10. Freshsales

When exploring Bitrix24 alternatives, many sales teams quickly discover that the real challenge is not finding more features, but finding a tool that actually boosts productivity. Too often, platforms still leave teams trapped in repetitive tasks and switching between isolated channels like email, LinkedIn, or phone calls.

The next generation of solutions focuses on centralizing all prospecting into one streamlined workflow

This allows teams to connect multiple channels in a coordinated way, ensuring all data is unified for smarter decision-making. The payoff is hours saved every week and faster execution without sacrificing quality.

A truly strong option will also integrate easily with existing CRMs, letting companies keep their current systems while enjoying an instant lift in performance. No complex migrations, no unnecessary downtime, just immediate impact.

In the next sections, we’ll break down the key traits of an effective alternative and highlight the solutions that stand out most in today’s market.

The 10 best Bitrix24 alternatives to consider in 2025

1. Genesy AI – All-in-one sales automation with AI-powered multichannel outreach

Genesy AI helps sales teams work smarter and faster by automating the most time-consuming, repetitive tasks in the prospecting process. 

Instead of spending hours searching for leads, filling in missing details, and switching between tools, teams can manage the entire workflow in one place, saving countless hours each week and focusing on high-value interactions.

Genesy is especially effective for Linkedin prospecting, allowing teams to engage prospects on the platform with precision and context.

Traditionally, prospecting has been fragmented across isolated channels like email, LinkedIn, or phone calls. With Genesy AI’s multichannel approach, all outreach is coordinated in a single, automated flow.

This ensures that every interaction, regardless of channel, is tracked and enriched with centralized data. As a result, teams make smarter, faster decisions about where to focus their efforts.

The platform’s AI sales agents not only gather and enrich data from over 30 sources but also engage leads directly across email and LinkedIn, warming them up before a human even joins the conversation.

This means more qualified meetings booked and fewer missed opportunities.

Another advantage is how seamlessly Genesy AI integrates with existing customer relationship management (CRM) systems; they can keep their familiar setup while instantly improving performance. 

The integration ensures that every lead, interaction, and update flows into the CRM automatically, keeping records clean and actionable.

With its all-in-one automation, AI intelligence, and multichannel coordination, Genesy AI offers a complete solution for teams that want to scale prospecting without adding headcount or complexity.

Key benefits at a glance

  • Save hours weekly by automating lead research, enrichment, and outreach.

  • Unify multichannel prospecting across email, LinkedIn, and phone in one workflow.

  • Make smarter decisions with all lead data centralized and updated in real time.

  • Integrate effortlessly with existing CRMs, avoiding costly migrations.

  • Increase conversion rates by engaging prospects with AI before human interaction.

Build more pipeline with no effort!

Create targeted lists in seconds, get reliable contact data, reach them automatically and convert with our AI sales agent.

Book a Demo

2. HubSpot Sales Hub – Scalable CRM with built-in productivity tools

HubSpot Sales Hub is a popular choice for teams that want a powerful CRM combined with sales automation tools. It helps reps spend less time on manual tasks by offering automated email sequences, meeting scheduling, and integrated pipeline management.

While it’s not a dedicated multichannel platform, HubSpot allows email outreach directly from the CRM and integrates with tools for LinkedIn and phone calls, helping create a more unified workflow. 

Its clean interface and extensive integrations make it accessible for both small teams and large organizations.

With a strong ecosystem of marketing and service tools, HubSpot can serve as an all-in-one growth platform, but the main strength lies in its ease of adoption and the ability to start small, then scale.

Key benefits at a glance

  • Intuitive CRM with fast setup and minimal training required.

  • Built-in email automation and meeting scheduling.

  • Large library of third-party integrations for multichannel prospecting.

  • Flexible plans for scaling as your team grows.

3. Pipedrive – Visual pipeline management with sales automation

Pipedrive is known for its simple, visual interface that makes tracking deals and activities straightforward. It allows sales teams to automate follow-up emails, task reminders, and lead assignments, freeing up time for direct engagement with prospects.

Although email is the primary native channel, Pipedrive integrates with apps that enable LinkedIn messaging, calling, and other forms of outreach, creating a semi-centralized approach for multichannel prospecting. 

Its customization options make it suitable for teams that want control over their sales processes without heavy complexity.

With clear reporting tools, teams can easily see where deals are stalling and take action quickly.

Key benefits at a glance

  • Highly visual pipeline for easy deal tracking.

  • Automate repetitive tasks like follow-ups and reminders.

  • Supports multichannel outreach through integrations.

  • Flexible customization to match your sales process.

4. Apollo.io – Prospecting-focused platform with multichannel outreach

Apollo.io specializes in lead generation and outreach, making it a strong choice for teams focused on filling the top of the funnel. 

It combines a large lead database with automation features for email and LinkedIn, allowing for multichannel sequences that reach prospects where they are most active.

The platform provides detailed analytics so teams can track engagement across all channels and refine messaging based on performance. Its database is regularly updated, which helps keep outreach accurate and relevant.

Apollo.io is particularly useful for outbound teams that want data, automation, and execution tools in one place without relying on separate lead providers.

Key benefits at a glance

  • Large, regularly updated lead database.

  • Multichannel sequences combining email and LinkedIn.

  • Detailed analytics for optimizing outreach performance.

  • Strong fit for outbound-focused sales teams.

5. Zoho CRM – Affordable CRM with strong customization

Zoho CRM offers a cost-effective yet feature-rich option for sales teams looking to manage customer relationships and automate routine tasks. It supports email campaigns and integrates with tools for LinkedIn, calls, and chat, helping create a more connected, multichannel sales process.

Its strength lies in its high level of customization, allowing teams to tailor workflows, fields, and dashboards to match their exact needs. 

Combined with a wide range of native apps in the Zoho ecosystem, it can serve as a central hub for multiple business functions.

Zoho CRM’s pricing makes it attractive for startups and growing businesses that want robust features without a high price tag.

Key benefits at a glance

  • Affordable pricing without sacrificing functionality.

  • Highly customizable workflows and dashboards.

  • Multichannel outreach via integrations with email, LinkedIn, and phone tools.

  • Part of a larger ecosystem of business applications.

💡 Why centralization matters

  • Unifying all outreach channels prevents data silos and missed opportunities.
  • A single, automated workflow saves hours every week and accelerates deal cycles.

6. Salesforce Sales Cloud – Enterprise-grade CRM with deep integrations

Salesforce Sales Cloud is one of the most recognized names in CRM, offering advanced automation, robust reporting, and an extensive library of integrations. It’s designed for teams that need end-to-end visibility of their pipeline and want to streamline processes at scale.

While its core is CRM, it supports multichannel prospecting through integrations with email, LinkedIn, phone systems, and marketing platforms. 

The result is a unified data hub where every touchpoint is recorded for smarter decision-making.

Its flexibility comes with a steeper learning curve, but for organizations that require customization and scalability, Salesforce remains a top-tier option.

Key benefits at a glance

  • Enterprise-level customization and scalability.

  • Multichannel prospecting through robust integrations.

  • Advanced reporting and analytics for data-driven decisions.

  • Massive integration ecosystem to connect all sales tools.

7. Outreach – Sales engagement platform with multichannel sequences

Outreach focuses on sales engagement rather than just CRM management. It enables reps to design and execute multichannel sequences that include email, LinkedIn, calls, and even text messaging.

Its automation features ensure consistent follow-ups and help maintain high activity levels across all channels. With analytics that show which steps and messages generate the best responses, teams can optimize their outreach strategies quickly.

Outreach is especially strong for outbound-heavy teams looking for precision and efficiency in their prospecting.

Key benefits at a glance

  • Powerful multichannel sequencing tools.

  • Detailed analytics on engagement performance.

  • Automation for consistent follow-up at scale.

  • Strong fit for outbound sales and SDR teams.

8. Salesloft – Data-driven sales engagement with personalization

Salesloft helps sales teams manage the full engagement cycle with personalized multichannel outreach. Sequences can include email, LinkedIn, phone calls, and more, all tracked in a single platform.

One of its standout features is conversation intelligence, which records and analyzes calls to improve messaging and close rates. This focus on personalization and insight makes it effective for teams wanting to combine automation with a human touch.

Salesloft integrates smoothly with popular CRMs, ensuring all activity data stays centralized for accurate reporting.

Key benefits at a glance

  • Multichannel outreach combining automation with personalization.

  • Conversation intelligence to improve sales calls.

  • Seamless CRM integration for unified data.

  • Strong analytics for optimizing engagement strategies.

9. Reply.io – Automation-first platform for outbound sales

Reply.io specializes in automating outbound prospecting with sequences that combine email, LinkedIn, and calling. It’s designed to remove repetitive tasks while keeping outreach personal and targeted.

The platform includes a built-in contact database, making it easy to find and add new leads without leaving the tool. Its multichannel workflows ensure consistent, coordinated communication that maximizes response rates.

Reply.io is ideal for small to mid-sized teams wanting an affordable yet powerful automation solution.

Key benefits at a glance

  • Fully automated multichannel sequences.

  • Built-in database for lead sourcing.

  • Easy setup for quick time-to-value.

  • Affordable plans for growing teams.

10. Freshsales – Intuitive CRM with AI-assisted sales

Freshsales offers an easy-to-use CRM with built-in AI features for lead scoring, deal insights, and workflow automation. It supports email campaigns natively and integrates with tools for LinkedIn and calls, enabling a connected, multichannel approach.

Its interface is designed for simplicity, making it a good fit for teams that want functionality without complexity. 

The AI assistant can recommend next steps, helping reps prioritize leads and close deals faster.

Freshsales also integrates smoothly with other Freshworks products, giving businesses an ecosystem to manage customer relationships end-to-end.

Key benefits at a glance

  • AI-assisted lead scoring and deal insights.

  • Multichannel outreach via email, LinkedIn, and calls.

  • Simple, intuitive interface with quick adoption.

  • Integration with the Freshworks ecosystem.

What is Bitrix24 and how does it work?

Bitrix24 is a CRM and business management platform that combines contact management, task tracking, communication tools, and sales automation in one place. It’s designed to give teams a central hub for managing leads, tracking deals, and collaborating on projects.

The platform includes built-in tools for email campaigns, chat, telephony, and file sharing, allowing businesses to handle multiple aspects of sales and operations without switching between different apps. 

This combination makes Bitrix24 appealing for teams looking to reduce the complexity of their tech stack.

By offering both cloud-based and self-hosted options, Bitrix24 caters to businesses with different security, compliance, and customization needs. Its broad scope means it can serve as more than just a CRM, functioning as an all-in-one workspace.

Build more pipeline with no effort!

Create targeted lists in seconds, get reliable contact data, reach them automatically and convert with our AI sales agent.

Book a Demo

How Bitrix24 compares to other CRM and sales platforms

When compared to other CRM solutions, Bitrix24 stands out for its wide range of features at a relatively low cost. It’s often positioned as an alternative to more expensive platforms that may require multiple add-ons or integrations to match its built-in functionality.

However, this breadth comes with trade-offs. While it covers a lot of ground, some specialized features in sales engagement or advanced analytics may be less sophisticated than those offered by dedicated tools. 

This makes it important for teams to weigh whether they prefer an all-in-one platform or a more modular approach with best-in-class tools for each function.

Feature breadth vs. cost efficiency

Bitrix24 offers CRM, project management, internal communication, and marketing tools in a single subscription, making it highly cost-efficient for small and medium-sized businesses. 

This bundling can help reduce subscription costs and avoid the complexity of managing multiple vendors.

On the flip side, businesses that require deep specialization in areas like multichannel prospecting or advanced reporting might find themselves supplementing Bitrix24 with additional tools, which could diminish the cost advantage.

Ease of use and onboarding speed

Bitrix24 provides a wide set of features, but the learning curve can be steeper than with more focused CRMs. New users may need time to explore the interface and understand how different modules interact.

The onboarding process benefits from built-in templates, guided tours, and documentation, but teams that want to deploy quickly with minimal training might find simpler platforms more appealing. 

A clear rollout plan and role-specific training can help speed adoption.

Support, training, and ongoing optimization

Support for Bitrix24 depends on the chosen plan, with higher tiers offering priority assistance. 

Users have access to a knowledge base, community forums, and tutorials to help them make the most of the platform.

For ongoing optimization, regular configuration reviews are essential. With such a feature-rich platform, it’s easy to overlook tools that could improve productivity if fully implemented. 

Periodic training refreshers and process audits ensure that the system evolves alongside the business needs.

Common reasons teams look for a Bitrix24 alternative

Many teams start exploring alternatives when they realize that while Bitrix24 offers a broad range of features, its complexity can make it harder to get quick wins. 

Others find that they need more advanced tools for multichannel sales outreach, tighter integrations with their existing stack, or more predictable pricing as they scale.

Complexity and steep learning curve

One of the main challenges is the depth of functionality. While having many tools in one place can be attractive, it often means a longer onboarding process and the need for dedicated training. 

Teams that want to hit the ground running sometimes prefer platforms that deliver faster adoption with minimal setup.

The trade-off here is between versatility and simplicity. 

For some organizations, the cost in time and resources to fully master the platform outweighs the benefits of having everything under one roof.

Limited multichannel outreach tools

In today’s sales environment, multichannel prospecting is essential. Traditional outreach through email, LinkedIn, and phone calls often happens in isolated systems, which makes it harder to track and optimize performance.

Platforms with integrated multichannel workflows allow all prospecting to happen in a single, automated flow, ensuring every interaction is recorded and analyzed. 

This unified approach helps sales teams focus on high-value activities instead of juggling disconnected tools.

Integration gaps with key sales platforms

While Bitrix24 integrates with many third-party tools, there can be gaps when connecting with specialized sales engagement platforms or niche CRMs. For teams that rely on specific apps for lead enrichment, data intelligence, or outreach, limited integration can slow down processes.

Smooth connectivity with existing CRMs and sales platforms ensures that data flows automatically, avoiding duplication and manual entry. 

This is especially important for maintaining clean, actionable records at scale.

🔗 Connect without disrupting workflows

  • Seamless CRM integration keeps records clean and up to date automatically.
  • Avoid complex migrations by enhancing your current setup instead of replacing it.

Pricing and scalability considerations for Bitrix24 alternatives

Cost is another driver for teams to explore other options. While Bitrix24’s entry-level pricing can be appealing, feature access and storage limits may require moving to higher tiers sooner than expected. 

This can impact budget planning, especially for growing teams.

Custom plans tailored to your team size and volume

Some alternatives offer personalized plans based on the number of users, the volume of leads, or the channels you want to use. This flexibility ensures you only pay for what you need while maintaining room to grow.

Features included without extra fees

An important factor is whether essential capabilities, like multichannel outreach, automation, and analytics, are included in the base plan or require extra add-ons. 

All-in-one packages can simplify budgeting and make ROI easier to achieve.

Delivering ROI from day one

The best alternatives focus on quick deployment and immediate productivity gains. By reducing repetitive tasks and unifying prospecting data, teams can see measurable results, such as more meetings booked or higher conversion rates, within the first weeks of use. 

This short time-to-value is crucial for teams under pressure to deliver results quickly.

Build more pipeline with no effort!

Create targeted lists in seconds, get reliable contact data, reach them automatically and convert with our AI sales agent.

Book a Demo

3 Real-world scenarios where Genesy AI beats Bitrix24

1. Fast-growing teams needing scalable multichannel outreach

When headcount can’t grow as fast as the pipeline, Genesy’s AI-powered multichannel automation allows small teams to handle a far higher outreach volume without sacrificing personalization.

2. Startups wanting more features without enterprise pricing

Genesy offers the kind of data enrichment, automation, and CRM integration normally associated with costly enterprise tools, but in a format that’s accessible to early-stage companies.

3. Sales ops teams valuing full visibility and CRM sync

With its real-time sync to existing CRMs and centralized reporting, Genesy makes it easy for sales operations to track performance, maintain data hygiene, and identify bottlenecks, without manual reconciliation between systems.

Genesy AI is also a strong choice for teams actively exploring new business opportunities through automated outreach and AI-driven engagement.

🚀 Reach prospects where they are

  • Coordinate email, LinkedIn, calls, and events in one unified sequence.
  • Ensure every touchpoint is timely, relevant, and backed by real-time data.

Why Genesy AI stands out as a Bitrix24 alternative

Genesy AI gives sales teams a direct path to higher productivity by automating repetitive, low-value tasks and freeing up hours each week for real selling. 

Unlike traditional systems where email, LinkedIn, and phone outreach happen in separate silos, Genesy connects every step into one automated, multichannel flow with all data stored centrally for smarter decisions.

Its ability to integrate seamlessly with existing CRMs means companies don’t have to replace what already works. Instead, they enhance it, keeping familiar workflows while upgrading their prospecting speed, accuracy, and scale from day one.

Managing email, LinkedIn, calls, events and more from one dashboard

Genesy consolidates all sales outreach, email sequences, LinkedIn messaging, calls, event follow-ups, and more, into a single interface

This eliminates the need to switch between tools, reducing friction and giving teams a complete, real-time view of every interaction with a lead.

By having every channel coordinated, outreach stays consistent and targeted, making it easier to maintain momentum in conversations.

AI-powered sales intelligence and data enrichment

With access to over 30 high-quality data sources, Genesy applies AI-driven data enrichment in cascade to fill gaps, validate information, and surface buying signals.

This intelligence layer ensures reps approach prospects with accurate, up-to-date context, improving the quality of every touchpoint.

The platform doesn’t just deliver contact details, it provides insights on role changes, recent posts, and intent indicators, giving teams an advantage in timing and messaging.

Saving hours weekly by reducing manual tasks

From finding leads to cleaning lists, much of sales prospecting can be repetitive and time-consuming. 

Genesy’s automation handles lead sourcing, enrichment, and multichannel outreach without constant human input, often saving dozens of hours per rep each month.

This allows teams to focus their time on building relationships, conducting discovery calls, and closing deals, work that actually moves the pipeline forward.

Boosting conversion rates with better context

Because Genesy unifies email, LinkedIn, calls, and events under one data-rich system, every interaction is backed by full prospect history. This context-first approach makes conversations more relevant, increasing the likelihood of booking meetings and progressing deals.

The result is a measurable lift in conversion rates at every stage of the funnel.

Build more pipeline with no effort!

Create targeted lists in seconds, get reliable contact data, reach them automatically and convert with our AI sales agent.

Book a Demo
FAQ Accordion

How much does Bitrix24 cost?

+

Bitrix24 offers several pricing tiers, starting with a free plan for small teams and scaling up to enterprise options. While the free tier covers basic CRM and communication features, advanced capabilities such as automation, larger storage limits, and certain integrations are reserved for paid plans. Costs can increase quickly as your team grows or needs more sophisticated tools.

What is the best Bitrix24 alternative for small businesses?

+

For small businesses, the ideal alternative is one that combines ease of use, affordable pricing, and the ability to scale as the company grows. The best options usually offer built-in automation, multichannel outreach, and CRM integrations, ensuring teams can handle sales processes efficiently without adding unnecessary complexity.

Does Genesy AI integrate with my CRM and LinkedIn?

+

Yes. Genesy AI integrates seamlessly with existing CRMs, allowing teams to keep their current systems while adding powerful automation. It also connects with LinkedIn for messaging, profile engagement, and event follow-ups, enabling multichannel prospecting from a single, coordinated workflow. This makes adoption fast and minimizes disruption to existing processes.

Is Genesy AI more cost-effective than Bitrix24?

+

While cost-effectiveness depends on each team’s needs, Genesy AI focuses on delivering measurable productivity gains by automating repetitive tasks and saving hours of manual work every week. With multichannel outreach and centralized data in one platform, teams can avoid paying for multiple separate tools, often leading to a better return on investment over time.

Can Genesy AI replace Bitrix24 for full multichannel sales workflows?

+

Yes. Genesy AI can manage the entire sales prospecting process, from lead generation and enrichment to outreach across email, LinkedIn, calls, and events, all from one dashboard. By integrating with existing CRMs, it ensures every touchpoint is recorded and analyzed, enabling data-driven decision-making without the need to manually sync information between platforms. This makes it a viable replacement for teams seeking a fully automated, scalable multichannel sales workflow.